Future in motion.
3M Middle East and Africa wanted to design and convert a 13,300 square feet of office floor into an Innovation Center. With more than 50,000 innovations and 10,000 products under their name, they want to showcase their very latest innovations and demonstrate how uncommon connections can result in unique solutions, getting visitors inspired and help their business develop innovative solutions with the help of 3M technologies.
Leading the pitch from concept to the final hand over, it was the 'Future in Motion' concept that won the account.
Believing that sharing knowledge will benefit the society as a whole, we designed the entire floor into one enormous research laboratory where seemingly randomly placed products could trigger constant flow of curiosity, excitement and engagement among visitors. Sparking new ideas while they navigate throughout the facility.
They will see, hear, touch and interact with all of the 3M technologies on a first hand basis and learn about their various applications in the exciting on-site teaching rooms, an entirely new experience for the region.
Drawing more than 10,000 visitors per year since it opened, our design not only won the entire 3M portfolio but it was also lauded as the one of the best 3M Innovation Centers around the world.